Logos Harmony en U-sentric

Customer Centricity 30 November 2017


Headerafbeelding met foto's van mensen

“Customer-driven financial sector: a new world of opportunities”

In a fast-evolving sector that is now being rethought from the point of view of the customer’s experience, customer focus is a critical factor for success, and maybe even for survival.

That is why Harmony and U-Sentric are bringing together several EMINENT SPEAKERS, each a visionary in this sector. Our speakers will share their enriching experiences in a series of financial TED talks during the event.

Sarah Catoul (Manager Distribution & Digital Strategy Non-Life) and Koen Verdoodt (Director Product Development Property & Motor) of AG Insurance will kick off the event, sharing their insights into customer centricity. In doing so, they will explain the PRONTO project or ‘how the brokers will approach customers – together with the insurance market leader – more actively….’.

Then we swiftly move to the world of banking, with Kristien Meykens (Head of Competence Center Customer Experience, KBC). She will share some insights about the innovative “customer experience” approach of KBC.

Finally, our Financial TED Talks will take us to the insurance world, more specifically to the branch of travel and assistance insurance, with a talk by Dirk Gauwberg (CMO Northern Europe, AXA Partners) and Christophe Marius (CEO Northern Europe, AXA Partners). They will share their testimonials about the innovative products and services they market to keep their customers surprised. Products and services that respond to new trends and technologies.

Afterwards you can share your experiences with the five speakers, over a drink and an appetizer, during our networking opportunity. For this event, two other significant guests from the financial world will join you. Christa Decaestecker (CCO, Record Bank) and Mireille Urlus (CEO, ARAG) will share their views on Customer Centricity with you.

Seven prominent speakers, in other words, who will be waiting at one of the tables to engage in a discussion with you based on your fascinating input and questions.

Buy your ticket today to enjoy the early bird period (until 27th October)

Buy your tickets now!

Programme 30 November

3 p.m. Opening doors
3.30 p.m. Kick Off – Introduction hosted by Veerle Desmet (Harmony) & Jannelien Verjans (U-Sentric)
3.40 p.m. Presentation Harmony & U-Sentric
4 p.m. Sarah Catoul – Koen Verdoodt (AG Insurance)
4.30 p.m. Kristien Meykens (KBC)
4.50 p.m. Break
5.15 p.m. Dirk Gauwberg – Christophe Marius (AXA Partners)
5.45 p.m. Have a chat with our guest speakers! Additional guests: Christa Decaestecker – Mireille Urlus
7 p.m. End

Buy your tickets now!


Spreker: Sarah Catoul

Sarah Catoul

Manager Distribution & Digital Strategy Non-Life

Spreker: Koen Verdoodt

Koen Verdoodt

Director Product Development Property & Motor

Spreker: Kristien Meykens

Kristien Meykens

Head of Competence Center Customer Experience van KBC

Spreker: Dirk Gauwberg

Dirk Gauwberg

CMO Northern Europe AXA Partners

Spreker: Christophe Marius

Christophe Marius

CEO Northern Europe AXA Partners


Spreker: Christa Decaestecker

Christa Decaestecker

Chief Commercial Officer, Record Bank

Spreker: Mireille Urlus

Mireille Urlus


Harmony and U-Sentric offer an early bird fee if you register before 27 October.
You only pay € 125 instead of € 225.
Register today to be sure of your ticket for this “customer driven” event, as an influencer among the influencers! Limited availability.

Presented by

Logos Harmony en U-sentric

Harmony & U-Sentric are the organiser of this event and reserve the right to decline registrations without any further motivation. In the event that this should occur, you will be duly notified and will not be required to make any payment. If you have already paid, the amount will be refunded within a week following receipt of the notification. Thank you for your understanding.